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b’lure Butterfly Pea Flower ExtractA natural colour surprise.

Start blue. Add citrus. Watch purple happen. b’lure brings butterfly pea colour straight to your drink, with no brewing step.

100 mL / 3.4 fl oz bottle

Formats, pricing and availability for your region.

100 mL / 3.4 fl oz bottleWild Hibiscus Flower Co
Butterfly pea flower extract
Naturally blue colour
Changes colour with citrus
A little ingredient. A little magic.

A little citrus.
A new colour.

b’lure brings butterfly pea blue straight to your drink. Add citrus and watch the colour shift towards purple — no brewing step needed.

Blue, before adding citrus.

Colour illustration. Your recipe, concentration and acidity affect the shade.
b'lure Extract serving inspiration
Let’s make something delicious

The citrus does more than change the flavour.

Butterfly pea responds to acidity, so lemon or lime can shift a blue drink towards purple. Colour varies with the recipe and how much citrus you add.

01

Make it blue

Mix a little extract into your chosen drink base.

02

Add the citrus

Pour in lemon or lime juice and watch the colour change.

03

Make it your own

Balance the drink and serve. The starting ingredients affect the final shade.

Good ideas start here

Made for
your imagination.

Pick an idea. Make it yours.
Colour-changing butterfly pea lemonade
For your next menu, shelf or celebration

Find the
right format.

Tell us where you’re based and what you’re making. We’ll help you find the right format.

b'lure Extract

Availability and supply options depend on your location.

Ask about this product View 3.4 fl oz bottle on Amazon
A little more to know

Good questions.
Useful answers.

Why does b’lure change colour with lemon or lime?

Butterfly pea colour responds to acidity. Adding citrus can shift a blue drink towards purple or pink; the finished shade depends on the other ingredients.

How is b’lure different from butterfly pea tea?

b’lure is a ready-to-use liquid extract. Whole flowers and Blue Tea teabags need to be infused first, while b’lure can be added directly to a recipe.

Can b’lure be used in desserts?

Yes. Its blue colour and response to acidic ingredients can also be used in desserts, including lemon sorbet.

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Ask Chris about pricing, formats and availability.chris@wildhibiscus.com

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